Insights

A friend recently asked me about the viability of setting up a pickleball facility in southern Germany — a market […]

Don’t be fooled — while pickleball, padel and tennis grab the headlines, a bunch of “shadow” racket sports are quietly

I keep seeing more ads like this one in my feed: “Investor round now open. 20–36% ROI. 3–4 year payback.

I’ve spent most of my career inside racket clubs, and one thing has become painfully clear: courts don’t build communities—programs

You can tell almost everything about a rackets facility without ever stepping on court — just read its price list.

One thing I’ve learned working with facilities, investors and start-ups across Europe, the US and the Middle East is this:

Tennis vs Padel vs Pickleball – Coexistence or Cannibalization? Over the past few years, I’ve spent a large part of

The age distribution across Tennis, Padel, and Pickleball isn’t just a demographic snapshot—it’s a strategic map for innovation, investment, and

Why the best tennis academies are now hiring hospitality professionals, not just coaches The luxury resort play-book is infiltrating elite

The future of racket sports will belong to facilities that don’t just offer courts — they offer insight. Not long

Can Pickleball and Padel Join the club? I loved how the USTA loudly proclaimed “THE WORLD’S HEALTHIEST SPORT” on-court during

In the sports industry, we often talk about participation trends, community engagement, and player experience. But one factor that is

Roger Federer’s success story is mind-blowing and extends far beyond the tennis court. While his 20 Grand Slam titles speak

Where will Padel break the bank? Padel, a rapidly growing racket sport, is gaining popularity worldwide, but the cost of

Padel in the US is where Pickleball is in Europe: just starting out. Whilst there are pockets of the US

For decades, Wilson reigned supreme on the ATP Tour. Federer’s Pro Staff was more than a racquet—it was a movement.

I recently attended the opening of a dedicated Pickleball facility at the enormous SportScheck centre in Munich, following the opening